Among the touches that make your wedding day more memorable will be the look and design of your wedding flowers. And they play a dramatic and endearing role for you and your family. As well as your guests. As you march through your wedding planning and choose your prof...

Dahlias or hydrangeas? Ranunculus, roses or peony? The choices are near endless when it comes to your wedding flowers, so it's crucial to find and book a wedding florist who undercovers and understands your vision AND has design talents to replicate the one you're envi...

A glimpse into the basics of cost splitting to help guide your budgeting process, and what's best for you and your families.

Chances are you're planning your wedding and like most couples will be covering the cost of your wedding. Yet many times it's your families who w...

Flowers for business can be a very important necessity that often gets overlooked. Employee promotions and awards, company product launches, B2B projects etc. all can benefit from the gift of fresh flowers.

Branded flowers for a company product launch, B2B project deals...

You’re a wedding guest! (Not the bride.)

In our growing world of social media and abrupt comments etiquette can be casually left at the door so to say and carelessness will bring about things that should not be said to the bride on her wedding day.

If you’ve been a bride...

As a Wedding Planner and Wedding Floral Designer, one who has dedicated a few decades to creating wedding flower designs, I've been exposed to many different aspects of the wedding "successes" and "failures." The most daunting can be the timeline used for securing the...

In my previous post I alluded to some choices a florist has when they receive an order from an order gatherer. As a member of a wire service they are bound by some rules. One of which instructs them to fill the order to value. The entire conversation began here.

Th...

This post is dedicated to explaining the mechanics of your transaction when ordering flowers online from an order gatherer.

The original post where I started the conversation can be found here.

What is an order gatherer?

Simply defined it is an entity that portrays itself...

Have you ever logged onto the web to order flowers online and been disappointed when you see what was delivered as your sentiment? Chances are you have. Chances are you logged onto a site and thought you were accessing your local florist 's site. But in actuality your...